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Friday Five

Here’s today’s top five:


In-flight exercise: Your next flight abroad could include a gym

Long haul flights can take a toll on the body and mind of a passenger. It’s difficult to move and stretch due to the compact cabin. An Airbus project called Transpose is challenging this issue. Transpose is displaying a prototype module at the San Jose airport; featuring a “flying gym”, spas, napping pods, and gaming centers.

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Six Data Takeaways from the Aviation Festival Americas

The best parts about attending a conference are meeting new people and learning about something new. Both were in abundance this year at the Aviation Festival Americas in Miami (May 9-10th, 2017).

The underlying theme present in all conversations was data. How to collect data, how to store data, and most importantly, what to do with that data? This theme was present in almost every track — marketing, passenger experience, airline IT, strategy, and the keynotes. How can marketers gain an edge by leveraging customer data and building a 360-degree view? What insights can be gleaned and actioned to improve the passenger experience? How can data and biometrics improve safety? How can data collected in airports improve the experience and margins realized by airlines? These were some of the questions I heard being asked time and time again.

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Friday Five

Here’s today’s top five:


How incorporating IoT into the cold supply chain could save florists millions this Mother’s Day

Mother’s Day will bring in an estimated 2.6 billion in spending for 2017. Even though the floral industry will see a 10-fold increase in demand, approximately 40% of flowers will not be sold. IoT has the capability to optimize the perishable goods industry, by monitoring temperature, humidity, and space usage.

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